ALICIA
LARTEY

If Alicia hasn’t tried and recommended it, I don’t need it.

Alicia has a way of breaking down products with clarity and confidence, helping audiences to understand why and how things work. Her approach is informative without being heavy handed, making skincare and beauty feel accessible. By adding credibility to every collaboration, she ensures that brand stories land in an authentic, trusted way.

Nivea
Luminous 360 (UGC)

Interests: Health & Fitness, Nail Art, Makeup, Hair & Scalpcare.

Alicia Lartey approaches beauty like someone who's been on both sides of it, in the lab and in the treatment room but also online with everyone trying to make sense of it all. With a background in biomedical sciences and years of hands-on experience as an esthetician, she's become a trusted, steady voice in a space that can feel loud and confusing.

Alicia blends education, honesty and experimentation in a way that is easy to follow. She breaks down things to guide her audience through skincare that's rooted in science but still includes her touch of accessibility. Beyond content, she's an esthetician and the Head of NPD at Supernova Body, bringing her expertise directly into product development to ensure that what hits the shelves actually delivers.

Her influence is built on trust so when Alicia says something works, people believe her. In showing the 'why' the 'how', and the parts most people skip over, skincare feels clearer and accessible for anyone trying to build a routine that truly serves them.

With her grounded approach and sharp knowledge, Alicia continues to shape the beauty conversation with one ingredient breakdown and honest review at a time.

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CHELSEA UCHENNA